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About Us

Monroe Street Framing came into being in 1983 when talented craftsman Dave Gunderson wanted a change from selling records on State Street. After a few years selling frames down the street, he moved the shop into the historic prairie-style building, which once housed a doctors office and bomb shelter, that has been it's home since 1988. Michelle Waldeck has been helping to bring MSF's services to the greater Madison area ever since 1998 and became a co-owner with Dave in 2007.

In recent years the shop has been providing quality framing services to a broad base of commercial and residential clients and local organizations, including the Chazen Museum, University of Wisconsin's Athletic Department, the Wisconsin State Historical Society and many local businesses. They have recently expanded their facilities to include a full wood shop in nearby New Glarus, WI.

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Dave Gunderson, MFA

Dave is graduate of University of Wisconsin and is an accomplished woodworker and excellent craftsman. His passion for excellence in this field has led him beyond the world of picture framing into furniture design and cabinetry. He is particularly interested in clock cabinets, and there are some fine example in the shop.

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Michelle Waldeck, MS

Michelle is a graduate of Mount Mary College in Milwaukee, WI and Edgewood College in Madison, WI with a background in painting, illustration and formal training in Art Psycho-therapy. She continues to enjoy creating her own art, has a passion for photography, and occasionally makes forays into other crafts. Her four legged companions are especially fond of her tangled attempts at knitting. She currently sits on the board of the Madison Print Club.

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Fernanda Loaiza

Fernanda Loaiza is a Colombian Native that hails from San Francisco. Not only is she an astute designer with a keen eye, she is a talented crafts-person in many different areas. She will happily make you a truly organic purse or explain the delights of engineering your own cozy rat complex . Se habla espanol.

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Jeremy Wineberg, MFA

Jeremy has art degrees from the University of Delaware and Millersville University of Pennsylvania. His design and installation expertise is complimented by his obsessions with contemporary art, popular science, bicycle culture and other nerdy-type pursuits. He occasionally shows his own art and teaches, but spends a good deal of time flying kites with his wife, two kids, and dog Lola.